December is one of the busiest months for retailers as shoppers flock to stores for holiday gifts and post-holiday returns.
However, with this surge in activity comes an increased risk of organized retail crime (ORC) and smash-and-grab incidents.
In an article by Dave Baker from Security Magazine, several strategies are highlighted to help retailers safeguard their businesses during this critical season.
Here are three effective tactics:
Deter Smash & Grabs Tactics
Tactic #1: Bolster Curbside Service
An active presence in parking lots can significantly deter potential criminals. Retailers are encouraged to train their staff to effectively monitor both in-store and curbside activities.
This training equips team members to identify risks and suspicious behavior. Additionally, hiring extra security personnel to oversee parking areas can provide an added layer of protection during the busy holiday season.
Tactic #2. Intentionally Route Traffic
Criminals often take advantage of chaotic situations to execute their plans. Retailers can minimize this risk by redirecting traffic flow in their parking lots through security barriers or temporary measures.
This strategy helps to highlight individuals who may be behaving suspiciously, ultimately making the environment less appealing for criminals.
Tactic #3: Implement Parking Lot Security Surveillance
Ensuring that surveillance equipment is functioning properly is crucial for effective crime deterrence. Retailers should regularly maintain and update their cameras, as adverse weather conditions can distort video quality.
While surveillance cameras alone may not prevent crime, having clear footage can assist law enforcement in identifying and prosecuting offenders. Utilizing intelligent video analytics can further enhance a retailer’s ability to detect patterns associated with theft.
Two More Tactics To Go…
For more insights, including additional strategies on how retailers can protect themselves during the holiday season, check out the full article here. Keeping stores safe is a shared responsibility, and proactive measures can make a significant difference.
If there is anything VPG can do to help with your retail security solution needs, please let us know.