Feb 14, 2012 | Uncategorized, VPG Innovation
The e-commerce world is abuzz with rumors about plans for Amazon to open a physical retail location. This goes against Amazon’s current business model, which has been successful since its first online book sold in 1995. Amazon originally started off as an online book...
Jan 26, 2012 | Uncategorized, VPG Culture
There was a time when retail was the de facto, gold standard, only-way-possible to get your products to market in order to satisfy demands of the consumer. Oh, how the times have changed! Recent reports confirm the effect of online shopping and consumer empowerment....
Jan 13, 2012 | Uncategorized, VPG Innovation
If you didn’t receive our emails and you didn’t read our blog “Lights, Camera, Daguerreotypes!” you may not know that Vanguard Protex Global attended PMA@CES this year. In January 2012, the Photo Marketing Association (PMA) teamed up with the Consumer Electronics Show...
Dec 20, 2011 | Uncategorized, VPG Innovation
Where did the month of December go? Wasn’t it just Black Friday? Now it’s almost the New Year and we are fully immersed in the holiday season. Retail stores are packed with shoppers looking to pick up the last few items on their list. According to Robert Klara (staff...
Nov 30, 2011 | Uncategorized, VPG Innovation
Since 1924 the Photo Marketing Association International (PMA) has been the key trade association in promoting the importance of marketing photofinishing and retailing services. They have updated their identity over the past 87 years to include everything from...
Nov 15, 2011 | Uncategorized, VPG Culture
‘Tis the season for a fully saturated marketplace full of new gadgets and design twists on established products. One of the new gadgets you will see on the shelves this year is the Amazon Kindle Fire. The first thing most consumers will notice about this new...
